Kukui, a marketing and analytics software developer, recently established a dental division in response to increased demand for its products from dental customers.
Kukui's software platform is designed to provide dental practices with insight into how much business their marketing channels are generating. It is an integrated marketing, communications, and analytics platform delivered as a subscription service, the company noted in a press release.
Specific features include the following:
- Automated return on investment (ROI) tracking for various marketing sources
- Google marketing and optimization
- Unlimited optimized landing pages
- Yelp consulting to help dental practice's improve customer reviews
- Call recording to provide practice owners with information about how front desk personnel are handling potential leads
- A dedicated marketing consultant
- Email and text maintenance and appointment reminders
- Marketing dashboard with multilocation support, providing clients with a clear picture of their practice's health
The new division is being led by Tracey Chan, national sales manager, who has 24 years of experience in the dental industry, according to Kukui.
