DenMat Holdings has launched OralProCare.com, a new website designed to provide consumers with access to at-home oral healthcare products.
The website replaces Rotadent.com as the hub for dental patients who want to replace products recommended by their dentists, such as the company's Rotadent ProCare power toothbrush and Perio Restore oral cleansing gel.
It features several upgrades, including an option to subscribe to regular replacements of toothbrush heads and whitening gels. Consumers can also use OralProCare.com to buy DenMat's infection control products available to consumers, such as hand sanitizer, hard surface cleaner, and hydrogen peroxide oral rinse.
In addition, the website will serve as DenMat's platform to launch new consumer oral healthcare products in 2021. Consumer demand for the company's at-home products has increased during the novel coronavirus pandemic, noted CEO David Casper.