David Hall, DDSeditorial@drbicuspid.comMarketingThe value of search engine optimization for dentistsSearch engine optimization (SEO) is a mystery to many dentists. Many of them don't understand how it works, don't appreciate its value, or don't know whom to turn to get it done effectively. In this column, website optimization expert David Hall, DDS, reveals some of the mystery behind SEO.November 6, 2013Page 1 of 1Top StoriesLegal IssuesDentist accused of groping patient cops a pleaA dentist accused of fondling a female patient during treatment at a dental practice has entered into a plea agreement.Smile DesignDental duets: 25 years of dental technology -- hits, misses, and future winnersOrofacial PainAntidepressants plus these therapies may help TMDOrofacial PainIs this hindering burning mouth syndrome treatment?Sponsor ContentRegister Today! FREE Webinar on April 23 at 8 p.m. ET!