Introducing a new service into a dental practice can be a great way to boost revenue -- if it's done right. Make sure to plan for adding new services so that you can avoid confusion and properly introduce patients to all that your practice has to offer.
Keep patients informed. If you want to perform more of a certain service, implement a 30-day patient communication program to regularly educate the patient base about that service.
Don't forget to ask for reviews. If you want to perform more of certain services, ask patients who have received those services to leave reviews on Google or other sites. Others will see those reviews, and some will contact your practice regarding those services.
Dr. Roger P. Levin is CEO of Levin Group, a leading practice management and marketing consulting firm. To contact him or to join the 40,000 dental professionals who receive his Practice Production Tip of the Day, visit LevinGroup.com or email [email protected].
The comments and observations expressed herein do not necessarily reflect the opinions of DrBicuspid.com, nor should they be construed as an endorsement or admonishment of any particular idea, vendor, or organization.
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