Practices can dramatically increase case acceptance by providing a wide array of payment options, including patient financing from a reputable company. Team members should make patients aware of the different options available. When treatment is more affordable, case acceptance rises and production follows suit.
Make sure every patient knows that financing is available. This will give them the confidence to schedule their appointments, show up, and accept recommended treatment.
Don't mention only one financial option at a time. Patients will not know that other options are available and may become close-minded before they hear about options such as patient financing.
Dr. Roger P. Levin is CEO of Levin Group, a leading practice management and marketing consulting firm. To contact him or to join the 40,000 dental professionals who receive his Practice Production Tip of the Day, visit LevinGroup.com or email [email protected].
The comments and observations expressed herein do not necessarily reflect the opinions of DrBicuspid.com, nor should they be construed as an endorsement or admonishment of any particular idea, vendor, or organization.
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