Bright Now Dental expands in Fla.

Smile Brands, a provider of business support services to dental groups in the U.S., has expanded into the Orlando, FL, market.

Bright Now Dental, an affiliated brand of Smile Brands, recently opened its first office in Casselberry, FL, and has four more offices slated to open in the Orlando area by the end of this year.

With the closest Smile Brands locations more than 55 miles away in Melbourne, Satellite Beach, and Palm Bay, Smile Brands recognized the Orlando market, with a population of approximately 2 million, as an ideal expansion area, the company said.

To help celebrate the opening of the Bright Now Dental offices in the Orlando market, Smile Brands plans to conduct a park cleanup project throughout the area.