Darby launches customer loyalty program

Darby Dental Supply has launched a free loyalty program called Darby Diamond Rewards to offer customers exclusive benefits on yearly purchases.

Through the program, customers can earn qualifying dollars on purchases from Darby Dental Supply, the company said. The more qualifying dollars customers earn throughout the year, the greater their tier level, which starts at the beginning member tier and progresses to the silver, gold, and diamond tiers.

The higher the tier level, the greater the rewards, which include exclusive access to flash sales, extra qualifying dollars on select purchases, opportunities to earn free cases of gloves, and discounts on Darby's growing portfolio of solutions, such as CareStack's all-in-one practice management software and onDiem temporary staffing services, the company said.

Customers can expect new additions throughout the year as the company expands the program.