Trade alliance offers print-on-demand materials for health campaign

As part of its multifaceted Oral Healthcare Can't Wait Awareness Campaign, the Dental Trade Alliance (DTA) is encouraging dental professionals to take advantage of its online Private Print Shop, a print-on-demand option for producing quality dental practice marketing materials provided by the organization.

The print-on-demand items are offered to dental professionals as part of the Online Practice Communications Kit on DTA's Oral Healthcare Can't Wait campaign-specific Web site.

The site was created exclusively for dental professionals who would like to raise oral health awareness for their patients and encourage regular visits to their practices. It provides tools and resources for launching an effective oral health-focused marketing campaign in a dentist's local market, the DTA said in a press release.

Examples of marketing materials for the Oral Healthcare Can't Wait Awareness Campaign. Image courtesy of the Dental Trade Alliance.

"These are sophisticated consumer marketing materials, created by a leading dental industry advertising agency, that promote the importance of seeing one's dentist on a regular basis in order to maintain one's oral and overall health," said DTA CEO Gary Price. "Creating this caliber of marketing materials would cost an individual dentist thousands of dollars for the concepts and designs alone. We're providing these finished designs free-of-charge, while providing a convenient and competitively priced means for custom-producing them."

The Oral Healthcare Can't Wait Web site offers many free practice marketing materials, several of which are offered with print-on-demand options. Items available for on-demand printing include patient education brochures, patient recall postcards, and statement stuffers.

To access complimentary Oral Healthcare Can't Wait Campaign marketing materials or to utilize the organization's print-on-demand option, dental professionals are invited to log onto OralHealthcareCantWait.com.