Oral-B's iO rechargeable toothbrush is now available throughout the U.S. and also has the ADA's seal of approval.
The toothbrush is the result of six years of research with dental professionals, according to the company. It includes the following features:
- A redesigned brush head that combines oscillating, rotating movements with microvibrations to ensure a deep clean
- A bimodal smart pressure sensor that provides positive brushing feedback to guide users to brush in the optimal pressure range
- A smart display with personalized brushing modes that greets users and also provides coaching and motivation throughout the cleaning process; it has up to seven brush modes
- Artificial intelligence tracking via the Oral-B iO app, providing real-time individual tracking and coaching
- A linear magnetic drive that creates microvibrations for a smoother and quieter cleaning
The price of Oral-B iO starts at $199, and the toothbrush is available in black anthracite, violet ametrine, rose quartz, and white alabaster.